Ani Nandi is the founder of EcomChief and manages WithCommerce, a separate ecommerce education website covering Shopify, online retail, digital business and practical technology.
Background
Ani has more than 20 years of experience across website development, ecommerce and digital business setup. His work focuses on practical ways to reduce setup friction, test online business ideas and improve ecommerce operations.
Role at WithCommerce
Ani sets the editorial direction for WithCommerce and reviews published guides for practical relevance and clarity. AI-assisted research and drafting are used in parts of the editorial workflow; published material is reviewed before release. Articles should be treated as educational information, not as guarantees of commercial results.
Relationship with EcomChief
WithCommerce is a separate website from EcomChief, but Ani Nandi is involved with both. Some WithCommerce articles link to EcomChief when a ready-made business option is relevant. Those references are commercial and are disclosed; they are not independent third-party endorsements.
Selected editorial work
For a concise view of Ani's ecommerce and technology subject coverage, see the selected WithCommerce editorial portfolio. These are owned editorial samples managed and reviewed by Ani, not independent press coverage.
Independent publication
Ani has also contributed ecommerce commentary to independent industry publications. Read his Specialty Retailer article.
Profiles and links
Muck Rack · LinkedIn · EcomChief founder profile
Affiliate disclosure
WithCommerce participates in the Shopify Affiliate Program. See the full disclosure for details.
Editorial standards
Read the WithCommerce Editorial Policy for our AI-assisted workflow, fact-checking approach, corrections process and commercial disclosures.
Get in touch
For editorial suggestions or partnership enquiries, contact WithCommerce here.